BetFair’s Ad Caused Quite a Commotion

Advertisements are a great way to get your company's name out in the market and attract more potential customers or, in the case of online casinos, players.  This is one surefire way of getting known outside its niche, and advertising can definitely increase once revenues.  But one ad in particular caught the attention of many and earned their annoyance and, for those who are against gambling in any form, anger.

The BetFair Ad

Maybe it was not intentional or maybe it was, but I bet nobody will tell and nobody is surely going to admit to the «ad fiasco» that BetFair created.  Their ad featured a young girl, and its tagline said, «Online experience is measured in games, not years.  Join the new breed.  Annette_15.» [Read][more...]